Answers written by Bolun (Ben) Liu, Founder of RightClick:AI. If your question isn't here, email ben@3nm.io — you'll hear back within 24 hours.
RightClick:AI is an AI development partner for service businesses in Singapore. We build custom AI systems — internal operating platforms, automated workflows, and business intelligence layers — for companies with 15 to 35 staff who are complex enough to need real systems but not large enough to maintain an internal technology team.
The company was founded by Bolun (Ben) Liu, a marketer and AI operator based in Singapore. We work with partners who own client relationships — we are the technical backend, building production-grade AI systems for their clients. Every system is scoped in writing within 24 hours of the mapping session, prototyped before any financial commitment, and delivered in 6 to 8 weeks. You own the code outright.
Bolun (Ben) Liu is the founder of RightClick:AI. He is a marketer and AI operator based in Singapore with a non-technical background — his edge is process-first thinking and data discipline, not code.
Before RightClick:AI, Ben built AI workflows and automation systems for internal use at a service-based SME, developed AI agents for his own company, and implemented automation systems for paying clients. He has shipped systems for healthcare consulting, financial services, logistics operations, education consulting, and law firms. Contact: ben@3nm.io. Based in Singapore (SGT, UTC+8).
Three meaningful differences. First, speed and cost: what a development agency in Singapore quotes at SGD 80,000 or more and three to four months, we deliver in 6 to 8 weeks starting from SGD 13,800. The difference is not cut corners — it is eliminated overhead. No account managers, no long briefing chains, no layers between the person who scopes and the person who builds.
Second, method: we map your entire workflow before we write a line of code. Most failed automation projects skip this step and discover the problems mid-build. We surface them before we start.
Third, honesty: if your problem has a simpler, cheaper solution, we will tell you. We take on projects where we believe the system will return its cost many times over. We say no when it won't.
Service businesses in Singapore with 15 to 35 staff. Consulting companies, education firms, financial services, logistics operators, agencies, and law firms. The common thread: complex enough to need real systems, not large enough to maintain an internal technology team.
Specifically, you are a good fit if: your workflows are still mostly manual; your data lives across email, spreadsheets, and people's heads; you are spending SGD 500 or more per month on SaaS tools that don't talk to each other; and growth currently means hiring rather than systematising. If the founder is making critical decisions on gut feel or a spreadsheet someone last updated on Thursday — that is exactly the problem we solve.
Yes. Most of our clients are non-technical founders and operations leads. Being non-technical is not a barrier — it is the default. The Readiness Audit and mapping session are designed to extract information from people who run workflows, not engineers who build them.
What we need from you is knowledge of your business: how your team works, what tools you use, where the friction is, what decisions you need to make faster. We handle everything technical. Every system we deliver is designed for non-technical teams to use from day one — no new tools to learn, no complex onboarding, no ongoing maintenance burden on your staff.
Our primary focus is service businesses in Singapore. Our engagements are structured around in-person mapping sessions and close collaboration — the timezone alignment with Singapore is a meaningful part of our 48-hour feedback loop commitment during builds.
For businesses in neighbouring markets (Malaysia, Indonesia, Hong Kong) we assess on a case-by-case basis depending on engagement size and ability to work within Singapore Standard Time (SGT, UTC+8). If you are outside Singapore and believe there is a strong fit, email ben@3nm.io with a brief description of your business and the problem you are trying to solve. We will respond honestly about whether we can serve you well.
The AI Readiness Audit is a 3-week engagement that produces two things: a working prototype of your core system, and a written scoping document with exact deliverables, timeline, and cost for the full build. It costs SGD 697 flat — fully credited toward the full build if you proceed. If you decide not to proceed, you keep the prototype and the recommendation at no additional cost.
Week 0: Discovery and mapping. We go deep on your tools, data flows, and manual processes — every input and output documented. Week 1: Architecture and MVP. A working prototype of the highest-leverage component — not a mockup, an actual running system. Weeks 2–3: Two complete iterations based on your team's feedback. Final session: full walkthrough, build recommendation, every question answered.
Foundation Builds take 6 to 8 weeks from approved scope. Growth Builds are scoped per sprint and vary by complexity. The timeline starts from the moment the scope is approved — not from the first conversation. The first 10 days of the build always produce a functional working version of the core system. You can use it, test it, and break it. From there, the remaining weeks are iteration sprints based on your team's feedback.
We have delivered systems in as few as 3 weeks for tightly scoped engagements (a family office portfolio intelligence layer: OCR, consolidation, and AI risk flagging). For most Foundation Builds, plan for 6 to 8 weeks from scope approval to launch-ready system, plus 6 months of post-launch support.
Not knowing exactly what you need is the normal starting point. That is what the mapping session is for. We ask about your tools, your team, and your specific friction points — and we build the picture from there. You do not need to arrive with a spec. You need to arrive with knowledge of how your business runs and where the friction is.
After the mapping session, we produce a written scoping document within 24 hours: exact deliverables, timeline, cost, and assumptions. Nothing vague. You know precisely what you are getting before committing to anything. The Readiness Audit then validates the scope with a working prototype — so by the time you commit to a full build, you have already seen and used a version of it.
These are written into every agreement — not aspirational targets:
If we miss any SLA commitment or deadline, we credit SGD 200 per day until it is resolved. We put money on it because these are the conditions under which the work actually delivers value — not because they are easy to hit.
Every engagement begins with the AI Readiness Audit at SGD 697 flat fee. This is credited in full toward the build if you proceed. The Foundation Build (Internal Operating System) is SGD 13,800 fixed scope — a custom AI system delivered in 6 to 8 weeks, with 6 months of post-launch support included. The Growth Build (Ongoing AI Development Partner) starts from SGD 15,000 and is priced per sprint for businesses with larger or more complex requirements.
For reference: a development agency in Singapore quotes equivalent scope at SGD 80,000 or more and three to four months. The difference is not cut corners — it is eliminated overhead and a method that reduces scope risk before the build starts.
Yes. You own the codebase, the architecture, and the deployment outright. Every deliverable is yours from the moment it is built. You are never locked into RightClick:AI for ongoing access to your own system. If you choose not to continue with post-launch support, you can hand the codebase to any developer in the world — it is written to be understood and maintained by others.
Post-launch support is optional from month 7 onwards: SGD 2,400 per year for hosting, maintenance, and support. This is worth contextualising: a 25-person service business typically spends SGD 7,200 to 12,000 per year on CRM, project management, and reporting tools that don't talk to each other. The custom system replaces the entire stack for SGD 2,400 per year.
The SGD 697 is not refundable in cash — but it is not a deposit either. It is a flat fee for a 3-week engagement that produces a working prototype and a written scoping document. You receive real, usable output regardless of whether you proceed to a full build.
If you proceed to a Foundation Build or Growth Build, the SGD 697 is credited in full toward the build cost. If you decide not to proceed, you keep the prototype and the build recommendation at no additional charge. The 60-day quote validity means your full-build pricing is locked for 60 days from the audit completion — no price changes while you make your decision.
We have delivered: automated report generation pipelines (healthcare consulting — eliminated manual production entirely, consultants drop a file and receive a formatted PDF); compliance and approval workflow automation (financial services — 60% reduction in coordination work, error rate from 13% to near zero); OCR and portfolio intelligence layers (family office — parses statements across multiple banks, flags dependencies, generates AI-driven suggestions); multi-retailer BI dashboards with AI analysis agents (logistics — days-to-instant turnaround on performance data); student management platforms with consultant workflow and student portals (education consulting).
Also delivered for agencies: content fulfillment pipelines, campaign performance dashboards, automated client reporting, and AI knowledge bases for law firms.
The Foundation Build (SGD 13,800 fixed scope) is a complete internal AI operating system — one central hub, one high-leverage automation, connected data stack, executive dashboard, and AI assistant. Fixed scope, 6 to 8 weeks, 6 months support. Right for businesses that need a complete, working system delivered once and maintained over time.
The Growth Build (from SGD 15,000 per sprint) is for systems directly tied to revenue, compliance, or service delivery where the scope is larger, the stakes are higher, and ongoing development is required. Both start with the Readiness Audit. The difference is not quality — it is scope size, complexity, and whether you need an ongoing development partner or a delivered system.
The first 6 months of post-launch support are included in the build price. From month 7, you have two options: continue with the annual maintenance plan at SGD 2,400 per year (hosting, maintenance, and support — we keep it running, secure, and updated), or take full ownership and maintain it yourself or with another developer.
Because you own the codebase and it is written to be understood by any competent developer, neither option is a lock-in. Many clients continue with the annual plan because SGD 2,400 per year replaces thousands of dollars per year in SaaS tools they no longer need. Others prefer to bring it in-house once the system is stable. Both are valid. We tell you which makes more sense for your situation.
Yes. Most clients expand their system over time. Healthcare consulting clients who started with automated report generation are now expanding to cover additional service lines. The architecture is built to extend — not a closed box that requires rebuilding when your needs change.
Expansions are scoped and priced separately, following the same process as the initial build: written scope within 24 hours of the mapping session, working prototype before commitment, fixed or per-sprint pricing depending on complexity. There is no obligation to continue with RightClick:AI for expansions — the system and codebase are yours, and any developer can extend them. Most clients choose to continue because the process is efficient and the context is already built.
Book a 30-minute discovery call. No pitch, no proposal, no obligation. We talk about your business and answer everything directly.
ben@3nm.io · Singapore · Response within 24 hours